Before we begin the creation and design of a new wayfinding program, our team starts with an analysis of the existing environment. Your dedicated Corbin Design team members will assemble a Core Team to navigate the wayfinding program development process and oversee approvals. Beginning the process with a strong analysis creates a foundation for all of the wayfinding touchpoints in the program.
In addition to the Core Team we collaborate with throughout the process, we work with you to identify and engage with key stakeholders in the final wayfinding program. In-person meetings begin by giving stakeholders an introduction to wayfinding and the goals of the new program, and then we listen and absorb their experiences with any current infrastructure and identify what makes navigating their specific environment unique. We also conduct virtual stakeholder surveys with both quantitative and qualitative questions to reach a wider audience than those who may be able to attend in-person. By engaging with stakeholders early in the process and learning from their insight, we believe that they will help better support the future wayfinding program that is developed.