800.968.1236

Social Media and Technology

Tech: Just because you CAN doesn’t mean you SHOULD.

Posted in College Wayfinding, Education, Healthcare, Healthcare Wayfinding, Hospital Wayfinding, Published Article, Social Media and Technology, University Wayfinding, White Paper on March 19th, 2015 by Mark VanderKlipp – 1 Comment

“Do we need a digital signage solution, or maybe an app?”

Technology solutions often fall short of expectations, leaving users uninformed.

Technology solutions often fall short of expectations, leaving users uninformed and unimpressed.

Our institutional clients are increasingly asking  these questions. While much has been written about the capability and potential of a number of interactive tools… More...

“Do we need an app?”

Posted in Education, Social Media and Technology, Wayfinding Return on Investment, White Paper on December 10th, 2012 by Mark VanderKlipp – Be the first to comment

Increasingly we are asked this question by many of our institutional clients. While much has been written about the capability and potential of a number of interactive tools, we’d like you to consider the appropriateness of technology for your institution with stories from organizations whose priority is doing it right rather than doing it quickly. With regard to technology, remember this maxim: ‘just because you can, doesn’t mean you should’… More...

Designing a Firm, Designing a Life: SEGD Principals and Partners

Posted in Social Media and Technology, White Paper on July 19th, 2010 by Mark VanderKlipp – Be the first to comment

For many of us, the conversation was as much about designing a life as it was about design firm management. More...