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Corporate/Retail

GM Global Signage Standard Continues to Succeed

Posted in Corbin Client News, Corporate/Retail, Wayfinding Return on Investment, Where We Work on September 2nd, 2015 by Mark VanderKlipp – Be the first to comment
Corbin Design's Global Signage Standards for General Motors continue to be implemented worldwide.

Corbin Design’s Global Signage Standards for General Motors continue to be implemented worldwide.

In the early 2000s, Corbin Design was retained by General Motors Worldwide Facilities to develop a global standard for exterior signage for all research and manufacturing facilities. We worked closely with… More...

“Phygital” Wayfinding and Experience Mapping

Posted in Civic, Corporate/Retail, Government, Speaking Engagements, Wayfinding Concept on September 23rd, 2011 by Mark VanderKlipp – Be the first to comment

Physical + Digital = Phygital Wayfinding More...

Signs of the Times: A Feature on Corbin Design

Posted in Corporate/Retail on February 8th, 2011 by Mark VanderKlipp – Be the first to comment

“We don’t solely consider ourselves sign designers,” Mark VanderKlipp, the firm’s president and senior designer, said. “Our real value lies in our ability to consult with clients to resolve their communication issues in various ways, with signs often serving as a primary medium for developing wayfinding.” More...