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Quad Cities Mayors Speak to the Value of Wayfinding

Posted in Government, Points of Interest, Wayfinding Concept on July 2nd, 2010 by Mark VanderKlipp – Be the first to comment

A blog post on the Quad Cities CVB Web site addresses in detail (much better than we could!) the anticipated benefit to the region once a comprehensive wayfinding signage program was implemented. Joe Taylor, President of the Quad Cities CVB, was a dedicated project champion and truly brought the region together in support of this initiative.

The Quad Cities of Illinois and Iowa are home to many unique tourist destinations, such as Lagomarcino's.

The Quad Cities of Illinois and Iowa are home to many unique tourist destinations, such as Lagomarcino’s.

The post features each mayor of the Quad Cities (actually five cities in two states) speaking to the value that the wayfinding system brings to their local area and the region as a whole:

  1. “The idea for the wayfinding system has been a long time coming.  The system will be a wonderful addition to each city’s signage.  Not only will it assist visitors, but it will show the continued support the communities in our area have for each other. This is a progressive move that will benefit everyone.” City of Bettendorf Mayor Mike Freemire
  2. “Wayfinding signage is a great idea for helping people navigate the riverfront and all the attractions the Quad Cities has to offer.  It’s another example of how cooperation among cities shows that we are all livable communities with a lot to offer visitors and residents alike.” City of Davenport Mayor Bill Gluba
  3. “Those of us who have called the Quad Cities home all of our life know the boundaries of our cities, but for visitors it can be confusing.  The new Wayfinding system is an easy to understand, color coded system that will make our community more user friendly” City of East Moline Mayor John Thodos
  4. This sign introduces the icon and defines the location of each city relative to the Mississippi. Color also serves as a wayfiding cue.“The new wayfinding system allows the Quad Cities to come together as one destination while preserving the unique characters of each community.” City of Moline Mayor Don Welvaert
  5. “The Wayfinding System provides us with an excellent method of making the Quad Cities region more friendly and accessible to visitors to our area.  With our multiple jurisdictions and a river that runs east to west, the new signage will help newcomers find their way more easily, around our diverse and beautiful area.” City of Rock Island Mayor Mark Schwiebert

Directional signs feature the icon; the primary color field indicates the city within which each destination resides.

Corbin Design’s strategy involved developing a wayfinding icon that visually describes the orientation of the Mississippi to the cities in the region. This icon serves as a landmark of sorts, visibly identifying wayfinding elements from a distance.

For the complete story, including how community support and funding were managed, link to the blog post here:

People Get Lost and Wayfinding System Fixes That

Kudos to the Quad Cities CVB for the takeoff on our tagline!

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Corbin Design, a national leader in wayfinding planning and signage design, announced Shelley Steele has been named President. Steele formerly served as vice president of marketing.

As president, Steele is primarily responsible for the vision and direction of Corbin Design as well as the internal leadership and management of the staff. In her new role, she will continue to oversee business development and marketing.

“With her knowledge of the… More...

As we develop wayfinding systems for a variety of clients, we appreciate how public engagement is critical to the design process. Here, we share two examples from recent client groups and the outcomes of those sessions:

Ochsner Medical Center, New Orleans LA

We led a prototype process on the interior of this complex medical campus to test proposed logic changes and as a “proof of concept” for wayfinding tools. The exercise was designed to… More...

The FHWA has issued a clarification on the ruling it issued on January 25, 2016 terminating the Interim Approval of Clearview as an alternate font to the MUTCD. With regard to community wayfinding signage systems, the use of alternate fonts is still possible.

To summarize:

  • Projects currently in fabrication do not need to comply.
  • To the extent possible, projects currently in design should switch to the

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