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Corbin Design Announces New President, Promotions

Posted in Points of Interest on September 29th, 2016 by Rick Stringer – Be the first to comment

Corbin Design, a national leader in wayfinding planning and signage design, announced Shelley Steele has been named President. Steele formerly served as vice president of marketing.

As president, Steele is primarily responsible for the vision and direction of Corbin Design as well as the internal leadership and management of the staff. In her new role, she will continue to oversee business development and marketing.

“With her knowledge of the… More...

Improving Design Outcomes through Public Engagement

Posted in Case Study, City Wayfinding, Civic, Civic Wayfinding, Corbin Client News, County Wayfinding, Government, Healthcare, Healthcare Wayfinding, Hospital Wayfinding, Regional Wayfinding, Wayfinding Concept on March 10th, 2016 by Mark VanderKlipp – Be the first to comment

As we develop wayfinding systems for a variety of clients, we appreciate how public engagement is critical to the design process. Here, we share two examples from recent client groups and the outcomes of those sessions:

Ochsner Medical Center, New Orleans LA

We led a prototype process on the interior of this complex medical campus to test proposed logic changes and as a “proof of concept” for wayfinding tools. The exercise was designed to… More...

3/4/16 UPDATE: FHWA’s U-Turn on Clearview

Posted in City Wayfinding, Civic, Civic Wayfinding, College Wayfinding, Commentary, County Wayfinding, Regional Wayfinding, University Wayfinding on March 4th, 2016 by Mark VanderKlipp – Be the first to comment

The FHWA has issued a clarification on the ruling it issued on January 25, 2016 terminating the Interim Approval of Clearview as an alternate font to the MUTCD. With regard to community wayfinding signage systems, the use of alternate fonts is still possible.

To summarize:

  • Projects currently in fabrication do not need to comply.
  • To the extent possible, projects currently in design should switch to the

FHWA’s U-Turn on Clearview

Posted in City Wayfinding, Civic, Civic Wayfinding, College Wayfinding, Commentary, County Wayfinding, Regional Wayfinding, University Wayfinding on February 18th, 2016 by Mark VanderKlipp – Be the first to comment
The Clearview font has been used in multiple civic wayfinding systems across the country.

The Clearview font has been used in multiple civic wayfinding systems across the country.

The Federal Highway Administration (FHWA) has terminated its interim approval for use of the Clearview font. After 24 years of testing, the FHWA has determined that this font, which… More...

Commentary: The Case for Human-Centered Healthcare Design

Posted in Commentary, Healthcare, Healthcare Wayfinding, Hospital Wayfinding, Wayfinding Concept on January 5th, 2016 by Mark VanderKlipp – Be the first to comment

In a December, 2015 Point of View article in Metropolis Magazine, Zachary Loudin expands on an observation made by Dr. Mitchell Rabkin in Harvard Medicine’s Winter 2015 issue about the point of view of the “vertical doctor” and the “horizontal patient.” In it, Loudin makes the case that the designers of healthcare spaces need to view the environment through the patient’s eyes in order to understand how to advance healthcare… More...

GM Global Signage Standard Continues to Succeed

Posted in Corbin Client News, Corporate/Retail, Wayfinding Return on Investment, Where We Work on September 2nd, 2015 by Mark VanderKlipp – Be the first to comment
Corbin Design's Global Signage Standards for General Motors continue to be implemented worldwide.

Corbin Design’s Global Signage Standards for General Motors continue to be implemented worldwide.

In the early 2000s, Corbin Design was retained by General Motors Worldwide Facilities to develop a global standard for exterior signage for all research and manufacturing facilities. We worked closely with… More...

Tech: Just because you CAN doesn’t mean you SHOULD.

Posted in College Wayfinding, Education, Healthcare, Healthcare Wayfinding, Hospital Wayfinding, Published Article, Social Media and Technology, University Wayfinding, White Paper on March 19th, 2015 by Mark VanderKlipp – 1 Comment

“Do we need a digital signage solution, or maybe an app?”

Technology solutions often fall short of expectations, leaving users uninformed.

Technology solutions often fall short of expectations, leaving users uninformed and unimpressed.

Our institutional clients are increasingly asking  these questions. While much has been written about the capability and potential of a number of interactive tools… More...

Taking Buffalo by Storm

Posted in Case Study, City Wayfinding, Civic, College Wayfinding, Education, Healthcare, Healthcare Wayfinding on December 19th, 2014 by Mark VanderKlipp – Be the first to comment

Buff_BNMCWith a nod to the impressive winter weather this upstate New York region experiences, Corbin Design has recently completed two comprehensive exterior wayfinding projects: Buffalo State, a SUNY college, and the Buffalo Niagara Medical Campus (BNMC).

Located roughly three miles apart, each project presented similar challenges, but for very different audiences:

  • They are integrated within the dense

Forest Park Unveils New Wayfinding System

Posted in Case Study, Civic, Civic Wayfinding, Corbin Client News on July 18th, 2014 by Mark VanderKlipp – Be the first to comment
FPF Executive Director Lesley Hoffarth and City Parks Director Gary Bess unveil the first of 200+ new wayfinding signs being installed in the park. Photo credit: Forest Park Forever

FPF Executive Director Lesley Hoffarth and City Parks Director Gary Bess unveil the first of 200+ new wayfinding signs being installed in the park. Photo credit: Forest Park Forever

Latest Wayfinding Research: Places

Posted in Behavioral Science, Civic Wayfinding, Healthcare Wayfinding, research, University Wayfinding, Wayfinding Concept, White Paper on April 22nd, 2014 by Mark VanderKlipp – Be the first to comment

libraryThis is the third of three posts related to the article referenced below:

As a member of the Center for Health Design, we have access to research documents that cover a variety of topics related to wayfinding. In this post, we’re summarizing findings from the most current article*, which provides an overview of wayfinding challenges in a variety of… More...