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Corporate / Retail Wayfinding Case Studies Follow the Retail TrailA utilitarian wayfinding system for Recreational Equipment Inc. guides shoppers around the company's flagship Seattle store. Herman MillerUnique image-based wayfinding guides staff, visitors around office furniture giant's MarketPlace Building JANAF Shopping CenterSign system at Norfolk shopping center reflects its military heritage |
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Wayfinding in a corporate environment involves more than signs—it's an opportunity to promote your brand and embody your brand attributes in the physical space. The benefits include advancing your corporate mission and strengthening your firm's relationship with your clients. |
Having worked for a wide range of corporate clients, including several Fortune 500 firms, we understand that corporate wayfinding requires strict adherence to the brand and keeping a sharp eye on the bottom line. As a result, our corporate wayfinding systems are engaging, flexible and cost-effective. |
If your needs include the design of a wayfinding master plan, a wayfinding addition to your brand standards manual or the implementation of a complex rebranding effort, Corbin Design can get the job done. We've managed multiple brand rollouts, and have developed Web-based tools that enable facility managers, architects and project managers to assemble custom signage packages for corporate campuses that convey the brand consistently and cost-effectively once standards are in place. We'll work with you to design solutions for your internal teams, as well as your end users. |
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