Call Toll Free 1.800.968.1236

Herman Miller MarketPlace
Zeeland, Michigan 

Wayfinding signage system example 1 Wayfinding signage system example 2 Wayfinding signage system example 3
Wayfinding signage system example 4Wayfinding signage system example 5

spacerWhen this office furniture design leader built a state-of-the-art facility to promote greater employee collaboration and save costs, company officials sought a low-cost, high-image wayfinding system that would capture the dynamic spirit of the new workplace.

Corbin delivered with a system that uses Herman Miller's Resolve™ furniture product to carry a series of striking images printed on fabric divider screens. To obtain the images, Corbin commissioned photographers around the United States and in Europe to capture the essence of marketplace "streets" around the globe—from the financial markets of Wall Street to a Turkish bazaar.

Besides creating visually appealing work spaces, the marketplace images help define areas within the building and lead viewers to their destinations intuitively. An interactive kiosk tied the system together, allowing visitors to search for employees and locations by department, street, conference room or building amenity.

To promote the innovative facility, Herman Miller asked Corbin to develop a Flash presentation that was used show off the MarketPlace concept at a national convention and in subsequent presentations to potential customers via CD-ROM and Web. The dynamic two-and-a-half-minute presentation was a hit at the convention, Herman Miller staff reported. Sales personnel used the module as an introduction to a Corbin-designed PowerPoint presentation that explains the concepts behind the building in an entertaining and educational way.

Award logoCorbin’s work on this project won an Award of Distinction from Creativity 32, and publication in the 32nd Creativity Annual.